When did Fortnite start getting big?

When Did Fortnite Start Getting Big?

Fortnite, the popular battle royale game, has taken the world by storm since its release in 2017. But when did it start gaining popularity and becoming the global phenomenon it is today? In this article, we’ll explore the journey of Fortnite’s rise to fame and uncover the factors that contributed to its massive success.

The Early Days

Fortnite was first revealed in 2011, but it wasn’t until 2017 that the game was officially released. The game was initially met with skepticism, with many critics dismissing it as a mere "Battle Royale" clone of PlayerUnknown’s Battlegrounds (PUBG). However, Epic Games, the developers of Fortnite, had a different plan in mind.

The Turning Point

Fortnite’s fortunes changed with the release of its third season, which introduced a new building mechanic and a more vibrant, cartoonish art style. This shift in direction helped the game attract a new audience, and by the end of 2017, Fortnite had already gained a significant following.

The Free-to-Play Model

Fortnite’s decision to adopt a free-to-play model was a masterstroke. By offering the game for free, Epic Games made it accessible to a wider audience, and the game’s popularity soared. The free-to-play model also allowed players to earn in-game currency and items, which helped to drive engagement and retention.

The Cross-Platform Play

Fortnite’s decision to allow cross-platform play, which allowed players to play with friends across different platforms, was another significant factor in its success. This feature helped to break down the barriers between different gaming communities and created a sense of unity among players.

The Esports Scene

Fortnite’s esports scene has also played a crucial role in its popularity. The game’s competitive scene has attracted top talent from around the world, and the game’s prize pools have grown significantly over the years. The Fortnite World Cup, which was held in 2019, had a prize pool of $30 million, making it one of the most lucrative esports tournaments in history.

The Celebrity Endorsements

Fortnite has also benefited from celebrity endorsements. Many popular celebrities, including Travis Scott, Marshmello, and Juju Smith-Schuster, have collaborated with the game, helping to attract new players and increase its popularity.

The Community

Fortnite’s community has been instrumental in its success. The game’s dedicated fan base has created countless memes, dances, and challenges, which have helped to spread the game’s popularity. The game’s community has also been known for its creativity, with players creating elaborate dances and emotes to celebrate their victories.

The Numbers

So, how big is Fortnite’s audience? According to a report by SuperData Research, Fortnite generated $5.4 billion in revenue in 2018, making it one of the highest-grossing games of all time. The game has also attracted over 250 million players worldwide, making it one of the most popular games in the world.

Conclusion

Fortnite’s rise to fame was not overnight. It took years of hard work, dedication, and innovation to get to where it is today. From its humble beginnings as a Battle Royale clone to its current status as a global phenomenon, Fortnite has come a long way. Its success can be attributed to a combination of factors, including its free-to-play model, cross-platform play, esports scene, celebrity endorsements, and community engagement. As the game continues to evolve and grow, it will be interesting to see where it goes from here.