Who Doesn’t Use AWS?
Amazon Web Services (AWS) is the largest cloud computing platform in the world, used by numerous organizations across various industries. However, despite its widespread adoption, there are some notable exceptions. In this article, we will explore who doesn’t use AWS and why.
Walmart
Walmart, one of the world’s largest retailers, is an interesting exception to the rule. While the company has been heavily invested in technology, it has chosen not to use AWS for its cloud computing needs. According to an interview with Walmart’s chief information officer, James Kelm, the company prefers to maintain control over its data and infrastructure.
Target
Target, another major retailer, is another example of a company that doesn’t use AWS. In 2020, Target announced its decision to build its own cloud infrastructure, citing security concerns and the need for greater control over its data.
Gap
Gap, the fashion retailer, is also not a part of the AWS family. The company has opted to build its own cloud infrastructure, citing the need for customization and control over its data.
Kroger
Kroger, the American retail company, is another exception to the rule. Despite its large scale and diverse operations, Kroger has chosen not to use AWS, citing concerns over security and data control.
The Military
The Military, particularly the United States Navy, is one organization that has opted to use AWS. In 2004, the Navy partnered with Google to build a custom search engine for the CIA. However, in 2016, the Navy shifted its cloud strategy, opting to use AWS instead.
Google, ironically, does not use AWS. As a major cloud provider, Google has its own cloud infrastructure, known as Google Cloud Platform (GCP). GCP competes directly with AWS and Microsoft Azure.
Instagram, which was acquired by Facebook in 2012, did not use AWS. Initially, Instagram’s infrastructure was built on AWS, but in 2014, Facebook decided to move Instagram’s infrastructure to its own data centers.
CIA
The CIA, as mentioned earlier, did use AWS. However, in 2013, the CIA opted to build its own cloud infrastructure, citing concerns over data security and control.
Other notable exceptions
Other notable exceptions include companies like Berkshire Hathaway, which has built its own cloud infrastructure, and Costco, which has chosen not to use AWS or any other cloud provider.
Why don’t some companies use AWS?
So, why don’t some companies use AWS? The reasons are varied and include:
- Security concerns: Some companies may have concerns over the security of their data on AWS.
- Customization and control: Companies may want to maintain control over their infrastructure and data, rather than relying on a third-party provider.
- Competitive advantage: Companies may want to differentiate themselves from competitors by building their own infrastructure.
- Cost savings: Building and maintaining your own infrastructure can be cheaper than paying for a cloud service.
Conclusion
While AWS is the dominant cloud provider, there are still many companies that don’t use it. In this article, we’ve explored some of the reasons why companies may choose not to use AWS, including security concerns, customization and control, competitive advantage, and cost savings. By understanding these reasons, businesses can make informed decisions about their own cloud strategy.