Who is the new Madden cover athlete?
After much anticipation, Electronic Arts (EA) finally unveiled the new Madden NFL 24 cover athlete. As expected, it is none other than Buffalo Bills quarterback Josh Allen, marking a significant milestone as the first player from the Buffalo Bills franchise to land on the coveted cover spot. Allen’s selection underscores the impact he has had on the NFL since being drafted by the Bills in the first round of the 2018 NFL Draft.
The Madden Cover History
The Madden franchise, which has been synonymous with NFL football for decades, has a rich history of featuring iconic players, coaches, and legends. Each cover athlete is meticulously chosen, reflecting the most prestigious honors in the football world. The list includes former Detroit Lions running back Barry Sanders in 1999, Philadelphia Eagles quarterback Brent Celek in 2010, San Francisco 49ers defensive lineman Justin Smith in 2013, Seattle Seahawks quarterback Russell Wilson in 2015, and Tampa Bay Buccaneers quarterback TOM BRADY in 2017. For many fans, having the cover athlete on Madden game cover is a cherished and exclusive honor.
Key Facts about Josh Allen’s Cover Athlete Deal
• Josh Allen signed a multi-year extension: Allen’s deal covers both Madden NFL 24 and future games, signifying a long-term commitment between the quarterback and the NFL’s most popular football simulator.
• New records for the franchise: This is the first time a Buffalo Bills player has been featured as a Madden cover athlete.
• Increased visibility: Being the cover athlete undoubtedly provides Allen with more public visibility, potentially influencing sales figures for Madden NFL 24 and increasing his following outside of Buffalo.
Sub-Headings under Key Facts about Josh Allen’s Cover Athlete Deal**
What sets Josh Allen apart
For an NFL quarterback, winning multiple Pro Bowl selections is rare, but Allen is the first player with more than 3,500 rushing yards among modern-day quarterbacks (entering the 2021 NFL season). This makes his achievement even more astonishing given the league’s heightened attention to player safety concerns regarding concussions and rushing risks. Allen’s resilience is also reflected in completing 30 passing touchdowns in three seasons since his debut (NFL 2018 and NFL 2020 were excluded due to pandemic regulations). He has compelled teammates and coaches, evident in his growing support during and outside the sports spectrum.
Allen’s On-Field Impact
Throughout his career, Josh Allen has demonstrated steady development and growth, resulting in his most spectacular statistics to date as follows:
• 40-yard pass completion percentage at 64.9%.
• Completion accuracy is at 56.6%.
• 3,000-yard rush-yard mark surpassed two consecutive seasons.
Posters, Merchandise and Virtual Covers
With a focus on the virtual component of the Madden experience, digital renderings and designs feature Josh Allen’s virtual avatar for EA SPORTS Madden NFL. Moreover, merchandise, posters, and related collectibles carrying Josh Allen’s image as a cover athlete are slated to release alongside Madden 24. Fans worldwide should see the cover artwork during retail stores, and eventually find their way onto websites as exclusive digital assets to unlock.