Why was Prey 2017 called Prey?

Why was Prey 2017 called Prey?

The 2017 video game Prey, developed by Arkane Studios and published by Bethesda Softworks, has raised many questions among gamers and critics alike. One of the most intriguing questions is why the game was given the same name as the 2006 game, Prey. In this article, we will explore the reasons behind the name choice and delve into the game’s development process.

Bethesda’s Involvement

According to an interview with the game’s director, Raphael Colantonio, Bethesda was heavily involved in the development process of Prey 2017. They allegedly demanded that the game be called Prey, despite the fact that the 2006 game and its sequel were not widely known or successful. This decision was likely influenced by the publisher’s desire to create a new intellectual property that could be connected to their existing franchises, such as the Elder Scrolls and Doom series.

The Name’s Significance

The name Prey has a significant meaning in the context of the game. In an interview with Kotaku, Colantonio explained that the game’s protagonist, Morgan Yu, is a scientist who is part of a team that is conducting experiments on a space station. The name Prey refers to the fact that Morgan is being hunted by an alien species known as the Typhon, which is a nod to the Predator franchise. This theme of being hunted and struggling to survive is a core aspect of the game’s narrative and gameplay.

Marketing Strategy

The decision to reuse the name Prey was likely a marketing strategy to capitalize on the goodwill and recognition of the 2006 game. However, this approach may have backfired, as many gamers were confused about the connection between the two games. The lack of clear communication about the game’s story and gameplay mechanics may have contributed to the game’s poor marketing and sales.

Gameplay and Story

Prey 2017 is a first-person shooter with a strong focus on exploration, stealth, and combat. The game’s story follows Morgan Yu as he tries to uncover the truth behind the Typhon invasion and the mysterious disappearance of his sister, Alex. The game’s narrative is heavily influenced by sci-fi and horror elements, with a focus on creating a sense of tension and unease.

Reception and Legacy

Despite its poor marketing and confusing name, Prey 2017 received generally positive reviews from critics and players. The game’s unique blend of exploration, combat, and stealth mechanics was praised by many, and its story was lauded for its complexity and depth. However, the game’s sales were ultimately disappointing, and it failed to achieve the same level of success as other Bethesda-published titles.

Conclusion

In conclusion, the decision to call Prey 2017 the same name as the 2006 game was likely influenced by Bethesda’s desire to create a new intellectual property that could be connected to their existing franchises. The name Prey has a significant meaning in the context of the game, referring to the protagonist’s struggle to survive against the Typhon alien species. While the game’s marketing and sales may have been affected by its confusing name, the game itself received positive reviews and has a dedicated fan base.